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Cool Company Naming Tips

Our experts share insights on naming, branding and starting a new venture.

Tip: Consider a Bold Name Choice for Your Tech Company. Good name choices youíre your technology or professional service business encapsulate the vision of your firm in a single word. Look to names that convey innovation, cutting-edge, intelligence or your companyís bold approach to meeting customer needs and wants.

Trap: Avoid Names That Try Too Hard. Puns usually fall short as good company names. You want a name thatís clever Ė but not too clever. There is a fine line between engaging your audience and trying too hard. What you may think is witty may well turn off potential customers.

Tip: Check the History of Your Domain Name. You donít want to build your company on a domain that has been flagged by search engines for abuse, fraud or other unseemly activity. The previous domain history can linger in cyberspace for some time and may affect the search results for your new business. The solution is easy. Just enter the domain name into the top search engines -- Bing.com, Google.com, Ask.com, DuckDuckGo.com -- to learn of any negative history.

Trap: Avoid Including Too Many Members on Your Name Decision Team. Itís important to have a few key individuals on your name selection team to give insight and perspective on your naming options. But a word of caution! While itís great to solicit input from a myriad of stakeholders, resist the temptation to include every stakeholder onto the final decision team. Innovative names are bound to rub some member the wrong way. So with a large decision team, you are likely to end up with a lackluster, boring name choice that offended no one -- but also excited no one.

More Naming Tips & Traps

Check back regularly for new start-up tips and traps to be avoided.

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Top » Catalog » Happy, Fresh, Fast & Safe Names » "Fast & Urgent" Names » BR3217 ZipFab
[BR3217]

Brand Name Assessement

Company Name: ZipFab
Domain Name: ZipFab.com
Logo Design: Price Includes ZipFab Logo
Length of Business Name: Short and powerful.
Market Value and Potential of Company Name: Supports an evolving marketing strategy, well positioned for change and growth, excellent recall value.
Cool Factor: Exceptionally cool company name, fresh, memorable, unique and catchy.
TLD (Top Level Domain) Value: Exceptional. The dot-com domain extension has the highest market value; globally recognized TLD; domain extension for business and commerce.
Keywords/Tags: ZipFab Supports an Evolving Marketing Strategy, Name That Sounds "Fast & Urgent,? ZipFab Strong Long Term Brandability, Product Name & Service Name, Fashion & Apparel, Brandings, ZipFab.com, clothing, Mens Clothing, Womens Clothing, Womens Shoes, Mens Shoes, Coats, Shopping, Fashion and Apparel, Shopping, Clothing
Expandability: Domain name is highly brandable. Highly expandable.
Visual Design: Powerful. Succinct. Clear. Memorable.
Linguistic Value: Excellent.
Alphabetic/Non-Alphabetic Characters: Excellent. Name does not contain numbers or hyphens. 100% alphanumeric characters make the domain name easier to remember.



$1,512



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