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Cool Company Naming Tips

Our experts share insights on naming, branding and starting a new venture.

Tip: Consider a Bold Name Choice for Your Tech Company. Good name choices youíre your technology or professional service business encapsulate the vision of your firm in a single word. Look to names that convey innovation, cutting-edge, intelligence or your companyís bold approach to meeting customer needs and wants.

Trap: Avoid Names That Try Too Hard. Puns usually fall short as good company names. You want a name thatís clever Ė but not too clever. There is a fine line between engaging your audience and trying too hard. What you may think is witty may well turn off potential customers.

Tip: Check the History of Your Domain Name. You donít want to build your company on a domain that has been flagged by search engines for abuse, fraud or other unseemly activity. The previous domain history can linger in cyberspace for some time and may affect the search results for your new business. The solution is easy. Just enter the domain name into the top search engines -- Bing.com, Google.com, Ask.com, DuckDuckGo.com -- to learn of any negative history.

Trap: Avoid Including Too Many Members on Your Name Decision Team. Itís important to have a few key individuals on your name selection team to give insight and perspective on your naming options. But a word of caution! While itís great to solicit input from a myriad of stakeholders, resist the temptation to include every stakeholder onto the final decision team. Innovative names are bound to rub some member the wrong way. So with a large decision team, you are likely to end up with a lackluster, boring name choice that offended no one -- but also excited no one.

More Naming Tips & Traps

Check back regularly for new start-up tips and traps to be avoided.

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Top » Catalog » Happy, Fresh, Fast & Safe Names » "Fast & Urgent" Names » BR3900 Quickiest
[BR3900]

COMPANY NAME EVALUATION

Company Name: Quickiest

Domain Name(s) Included: Quickiest.com

Company Name Etymology, Origin & Evocation: Developed through proprietary etymological research, business name generator, brand naming architecture and company name generator. Company name is a really, whimsical creation with broad appeal.

General Audience Appeal and Use Potential of Company Name: General Health, General Business, General Science, General Shopping, General IT, General Travel.

Developmental Value: Very Good (Brand has application in industry with very high monetized value and potential.)

Length of Business Name: Excellent (Company name is 6 characters in length. Short company names have significant value.)

TLD (Top Level Domain) Value: Excellent (dot-com TLD, highest market value)

Market Value and Potential of Company Name: Excellent (Strong potential to build brand awareness, communicates differentiation, solid growth potential.)

Expandability: Very Good (Expandable to multiple industries and markets. Solid global application.)

Visual Design: Excellent

Linguistic Value: Exceptional (This company name is easy-to-read, easy-to spell, is composed of English characters and has a cool cadence.)

Incorporated/Trademark Registration: No. (Incorporation and trademark registration services available for additional fee.)

Active Website: Yes.



$1,465



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