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naming-tips

Our experts share insights on naming, branding and starting a new venture.

Trap: Make Sure Your Name is Really Available

A common mistake that entrepreneurs make is choosing a name that they can'™t use. Trademark issues, corporate registrations, global competition and the finite number of dot-com domain names available make the process more challenging than ever. Be sure that you check availability of your name choice before you launch your start-up Learn More About Available Names

Tip: Brandable Names Rock.

A "brandable" company name is purely invented and fabricated. While a brandable name is not a dictionary word, if strategically constructed, evokes a powerful emotion that is linked to your brand.

More Naming Tips & Traps

Check back regularly for new start-up tips and traps to be avoided.

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Short business names are easier to remember and easy to communicate which is the best thing for a business.  Short is how you define it but here at Brandings when we say short we generally mean fewer than six letters.  Above are our three letter product names and four letter company names but there are other places you may want to look for that perfect name for your new venture.

Bold business names are great to catch the eyes of your target market, bold product names make a splash when they enter the market, catchy company names stay with your customers for years and year and luxurious company names are the ones your customers can’t wait to tell their piers about.

Finding the right company name is difficult and there are a lot of choices at Branding, if you feel overwhelmed or confused where to go, please drop us a line or email and we’ll be there to help you through it or make some suggestions.