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Cool Company Naming Tips

Our experts share insights on naming, branding and starting a new venture.

Tip: Trending Names. Consider a trending name. Here are the company names that have been trending most significantly in the last quarter: Perceptively.com, Fluoridates.com, Dupsy.com, Adupt.com, Vogly.com, Apiat.com, EdNet.com, Proctorial.com.

Trap: Stay Away from “Me Too” Names. Many start-ups often select a name that is similar to others in their industry (we find this particularly true with technology companies). You want a name that captures the core of your business – not your competitors. Resist the temptation to be a “me too” company. Select a name that defines your firm-specific brand. Then you’ll truly stand out.

Tip: Power in a 5-Letter Brandable Company Name. There is tremendous strength in a short, clear and evocative company name. See if a five letter brandable business name could work for your business. These short names pack a powerful punch because they are easy to remember and stick in the mind of your audience. Take a peek at our cool selection of 5-Letter Brandable Names.

Trap: Use Caution When Considering a Descriptive Domain Name. A domain name that “describes” what your company does (for example, Houston-Texas-Medical-Supply-Company.com) may sound like a good name choice because it tells folks what it is that you do, but the name lacks the essential qualities for building a long-term sustainable brand. Remember, you’re building a brand that will evoke a reaction in the mind of your audience. Descriptive names usually fall short.

More Naming Tips & Traps

Check back regularly for new start-up tips and traps to be avoided.

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Top » Catalog » Technology & IT Start-up Names » Web/On-Line Company Names » BR1472 EmployTek
[BR1472]

COMPANY NAME EVALUATION

Quality Company Names, Brandable Domain Names, Free Product Logos and Company Logos

Business Name:   EmployTek

Domain Name(s) Included:   EmployTek.com

Company Name Etymology, Origin & Evocation:   Company name created and acquired by Brandings in-house name development team. Company name is the powerful combination of "Employ" and "Tek" or "technology."

General Audience Appeal and Use Potential of Company Name:   Employment & Career, General IT, Electronics, Hardware, Internet, IT Service, Software, Web/On-Line Based.

Developmental Value:   Excellent (This unique company name can be used in a wide variety of industries and has exceptional growth potential.)

Length of Business Name:   Very Good (Company name is 9 characters in length. Short company names have significant value.)

TLD (Top Level Domain) Value:   Excellent (.com TLD, highest market value)

Market Value and Potential of Company Name:    Excellent (Evocative and unique, succinct, easy pronunciation, memorable, application potential in high growth industries.)

Expandability:   Good (Expandable to allow for "within industry" expansion.)

Visual Design:   Exceptional. Clean, unique graphic design make the brand easy for your audience to remember.

Linguistic Value:   Excellent. The domain name is easy-to-pronounce and easy-to-spell. This makes the company name easier to remember.

Alphabetic/Non-Alphabetic Characters:   Excellent (Name does not contain numbers or hyphens; significantly higher demand for all alphanumeric characters.)

Incorporated/Trademark Registration:   No. (Incorporation and trademark registration services available for additional fee. Learn more: Trademark Screening & Registration Service)

Active Website:   Yes.

$4,694