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Cool Company Naming Tips

Our experts share insights on naming, branding and starting a new venture.

Tip: Consider a Bold Name Choice for Your Tech Company. Good name choices you’re your technology or professional service business encapsulate the vision of your firm in a single word. Look to names that convey innovation, cutting-edge, intelligence or your company’s bold approach to meeting customer needs and wants.

Trap: Avoid Names That Try Too Hard. Puns usually fall short as good company names. You want a name that’s clever – but not too clever. There is a fine line between engaging your audience and trying too hard. What you may think is witty may well turn off potential customers.

Tip: Check the History of Your Domain Name. You don’t want to build your company on a domain that has been flagged by search engines for abuse, fraud or other unseemly activity. The previous domain history can linger in cyberspace for some time and may affect the search results for your new business. The solution is easy. Just enter the domain name into the top search engines --,,, -- to learn of any negative history.

Trap: Avoid Including Too Many Members on Your Name Decision Team. It’s important to have a few key individuals on your name selection team to give insight and perspective on your naming options. But a word of caution! While it’s great to solicit input from a myriad of stakeholders, resist the temptation to include every stakeholder onto the final decision team. Innovative names are bound to rub some member the wrong way. So with a large decision team, you are likely to end up with a lackluster, boring name choice that offended no one -- but also excited no one.

More Naming Tips & Traps

Check back regularly for new start-up tips and traps to be avoided.

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Powerful Brand Name Generator
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Brand Name Generator

Find the perfect brand name for your company or product through Brand Name Generator. This powerful brand name generator will create 250 available brand names within seconds.

There are a number of cool brand name generators that can help you create a cool business name. Most name generators do a great job of creating names, but the most common complaint users report is the fact that the names these generators create are unavailable. Users have found that the .com domain name has been taken or the name is in use by another company. With the Brand Name Generator every name has been screened, has an available .com domain and is ready for immediate use.

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So if you're looking for a highly "brandable" brand name, check-out our Brand Name Generator. Brandable names can be used in multiple industries and across various markets.

With Brand Name Generator you will only receive brand names with the exact-match available .com domain name so you can get started with your new business right away.

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Still More Brand Names!

In addition to the Brand Name Generator, you can find thousands of pre-developed product brand names and company brand names in brand name inventory. Just click on this link to search for the perfect name.

If you are still looking for more brand names, check-out where we offer new brand names and domain names ... starting at just $9.99! Learn More

Whatever your company naming needs, we are here to help. Call Brandings Client Service Team today at 1-800-852-8900 (Toll Free USA) +1-310-246-5100 (Worldwide) or simply click here to contact our office via e-mail:

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Recent Articles & Resources:

TOPIC: Brand Identity & Design  At its very core “brand identity” is a promise. It’s a promise made from a firm to a customer that certain things will occur. And it is a way that a company communicates characteristics of the products, services and attributes of the very company itself. In this article, our marketing specialists share insights on brand identity and the link between the brand “personality” and your firm. Click here to ready the full article:  Brand Identity and Design

TOPIC: Business Company Names  Take a look at the pre-developed business company names available at Find hundreds of cool and catchy business company names here. Click here to ready the full article: Business Company Names

TOPIC: Selecting a "Brandable" Name for Your New Venture  So you’ve done it. You’ve found what you think is the perfect name for your new business. But there is a big difference between finding a great name and finding a great name that is both available and brandable. Entrepreneurs need to ask themselves three questions … Is the business name available? Is the domain name available? Is the name “brandable”? Learn how to find a brandable name with the brand generator. Click here to ready the full article:  Brandable Company Names

TOPIC: Catchy Names  Check out thousands of catchy names for your team, company or business. Find a great catchy name created with Brand Name Generator right here. Click here to ready the full article: Catchy Names


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